Understanding Discovery, Standard, and Premium
Understanding Listener Journeys
One of the most common questions stations ask is:
"What's the difference between listeners finding our station in Godcaster, using Standard, or using Premium?"
All three options provide access to your station. The difference is how listeners discover your station, how they return to it, and how much of the experience is centered around your station.
Discovery
With Discovery, listeners find your station by browsing, searching, recommendations, or shared content within the Godcaster App.
What the Listener Experiences
The listener:
- Opens the Godcaster App
- Searches for or discovers your station
- Selects your station
- Begins listening
The Godcaster experience remains the primary experience.
Home Behavior
By default, the app opens to the standard Godcaster home experience.
Listeners may choose Set As Home if they want your station to become their default destination.
When a station is set as Home:
- Every time the app opens, it opens directly to that station
- The station becomes the listener's starting point
- The listener bypasses the standard Godcaster home experience
Local Content
Local content is enabled by default.
Listeners can discover and access other stations and content available throughout the Godcaster ecosystem.
Standard
Standard includes a dedicated Station Link and Station QR Code that allow listeners to enter directly into your station experience.
Instead of asking listeners to search for your station, you provide a direct path.
What the Listener Experiences
The listener:
- Clicks your Station Link
- Scans your Station QR Code
- Opens directly into your station
This removes the friction of search and creates a more guided listener experience.
Home Behavior
By default, the app does not automatically open to your station.
However, listeners can choose Set As Home.
When selected:
- Every time the app opens, it opens directly to your station
- Your station becomes the listener's default starting point
Local Content
Local content remains enabled by default.
Listeners can still discover and access other stations and content available within Godcaster.
Best For
- Direct listener access
- Station-specific promotion
- QR code campaigns
- Website integration
- Simpler listener onboarding
Premium
Premium is designed to create a station-first experience from the very beginning.
The listener journey typically starts on your website, through your QR code, Open App button, Station Link, email campaign, social media promotion, podcast page, or other station-owned marketing channels.
What the Listener Experiences
The listener:
- Visits your website
- Clicks your Open App button or Station Link
- Scans your Station QR Code
- Enters directly into your station experience
From the very first interaction, the experience is centered around your station and your content.
Home Behavior
With Premium, your station is automatically set as the listener's Home experience.
No additional action is required.
This means:
- Every time the app opens, it opens directly to your station
- Your station becomes the listener's default destination
- The listener returns directly to your station experience
Local Content
Local content is disabled by default.
This creates a more focused station-centered experience and reduces distractions from the listener journey.
The Premium Journey
Premium creates a branded pathway that begins with your station and remains focused on your station.
Listeners move naturally between:
- Your website
- Your QR code
- Your Open App button
- Your live stream
- Your podcasts
- Your program pages
- Your notifications
- Your shared content
- CarPlay and Android Auto
The result is a more unified and consistent station experience.
Best For
- Strong station branding
- Listener retention
- Website-to-app journeys
- Direct listener relationships
- Long-term engagement
Side-by-Side Comparison
|
Feature |
Discovery |
Standard |
Premium |
|
Available in Godcaster App |
✓ |
✓ |
✓ |
|
Direct Station Link |
— |
✓ |
✓ |
|
Station QR Code |
— |
✓ |
✓ |
|
Direct Station Entry |
— |
✓ |
✓ |
|
Set As Home Available |
✓ |
✓ |
— |
|
App Opens to Station After Set As Home |
✓ |
✓ |
— |
|
Station Automatically Set as Home |
— |
— |
✓ |
|
App Opens Directly to Station by Default |
— |
— |
✓ |
|
Local Content On by Default |
✓ |
✓ |
— |
|
Local Content Off by Default |
— |
— |
✓ |
|
Website-to-App Station Journey |
— |
Limited |
✓ |
|
Station-First Experience |
— |
Limited |
✓ |
Best Practices
Discovery
Encourage listeners to:
- Follow your station
- Set your station as Home
- Share content with others
Standard
Promote your Station Link and QR Code everywhere.
Encourage listeners to select Set As Home so the app opens directly to your station every time they launch it.
Premium
Make your Station Link, QR Code, and Open App button the primary destination for all listener promotion.
Premium works best when listeners begin their journey through your station-owned channels.
